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  1. 117 経済学研究科・経済学部
  2. Working Papers on Central Bank Communication
  1. 0 資料タイプ別
  2. 60 レポート類
  3. 063 ワーキングペーパー

Online Consumption During and After the COVID-19 Pandemic : Evidence from Japan

http://hdl.handle.net/2261/0002002796
http://hdl.handle.net/2261/0002002796
edb4791d-3f03-40ab-a109-19e87b269d57
名前 / ファイル ライセンス アクション
cb-wp035.pdf cb-wp035.pdf (708 KB)
Item type テクニカルレポート / Technical Report(1)
公開日 2021-11-02
タイトル
タイトル Online Consumption During and After the COVID-19 Pandemic : Evidence from Japan
言語 en
言語
言語 eng
資源タイプ
資源 http://purl.org/coar/resource_type/c_18gh
タイプ technical report
著者 Watanabe, Tsutomu

× Watanabe, Tsutomu

en Watanabe, Tsutomu
University of Tokyo

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Omori, Yuki

× Omori, Yuki

en Omori, Yuki
Nowcast Inc.

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著者所属
言語 en
著者所属 Graduate School of Economics, University of Tokyo
著者所属
言語 en
著者所属 Nowcast Inc.
抄録
内容記述タイプ Abstract
内容記述 The spread of COVID-19 infections has led to substantial changes in consumption pat-terns. While demand for services that involve face-to-face contact has decreased sharply, online consumption of goods and services, such as through e-commerce, is increasing. The aim of this paper is to investigate whether online consumption will continue to increase even after COVID-19 subsides. Online consumption requires upfront costs, which have been re-garded as one of the factors inhibiting the diffusion of online consumption. However, if many consumers made such upfront investments due to the pandemic, they would have no reason to return to offline consumption after the pandemic has ended. We examine whether this was actually the case using credit card transaction data. Our main findings are as follows. First, the main group responsible for the increase in online consumption are consumers who were already familiar with it before the pandemic. These consumers increased the share of online spending in their overall spending. Second, some consumers that had never used the internet for purchases before started to do so due to COVID-19. However, the fraction of consumers making this switch was not very different from the trend before the crisis. Third, by age group, the switch to online consumption was more pronounced among youngsters than seniors. These findings suggest that it is not the case that during the pandemic a large number of consumers made the upfront investment necessary to switch to online consump-tion, so a certain portion of the increase in online consumption is likely to fall away again once COVID-19 subsides.
言語 en
書誌情報 en : Working Papers on Central Bank Communication

巻 035, 発行日 2021-11
出版者
出版者 Research Project on Central Bank Communication
言語 en
関係URI
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関連識別子 https://www.centralbank.e.u-tokyo.ac.jp/en/category/research/
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